Is the lack of visibility into your sales pipeline causing constraints within your organization? On average 16% of the total leads that are deemed “sales-ready opportunities” actually close. So you might ask what’s happening to the remaining 84% of possible opportunities, and how are they being handled. These are real opportunities that have a good chance of closing, but without processes to nurture and retain these prospects, it’s easy for unrecognized revenue to slip through the pipeline.
Learn how you can gain visibility into your sales pipeline, segment your database, deliver targeted messages, and enable qualification through lead nurturing.
Dan Hudson, President, 3forward
Lisa Cramer, President, LeadLife Solutions